2021: Week 36 - What's Trendy?

 Challenge By: Jenny Martin

For this week's challenge, I wanted to use Google Trends to take a look back over the past couple of years and see what people were searching for. In particular, are these categories still as popular now as they were in peak lockdown? How does the experience vary around the world? We'll be looking at:

  • Pet adoption (who didn't want a furry work from home buddy?!)
  • Online streamer (can one make money from playing video games?)
  • Staycations (everyone's favourite word, right?)

Inputs

There are 2 inputs this week:

  1. Timeline - indexes for how popular the term is 

  2. Country Breakdown - the percentage of these terms popularity in each country 

Requirements

  • Input the data
  • Calculate the overall average index for each search term
  • Work out the earliest peak for each of these search terms
  • For each year (1st September - 31st August), calculate the average index
  • Classify each search term as either a Lockdown Fad or Still Trendy based on whether the average index has increased or decreased since last year
  • Filter the countries so that only those with values for each search term remain
  • For each search term, work out which country has the highest percentage
  • Bring everything together into one dataset
  • Output the data

Output

  • 7 fields
    • Search Term
    • Status
    • 2020/21 avg index
    • Avg index
    • Index Peak
    • First Peak
    • Country with highest percentage
  • 3 rows (4 including headers)

After you finish the challenge make sure to fill in the participation tracker, then share your solution on Twitter using #PreppinData and tagging @Datajedininja, @JennyMartinDS14 & @TomProwse1

You can also post your solution on the Tableau Forum where we have a Preppin' Data community page. Post your solutions and ask questions if you need any help! 

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